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Leading Questions and Loaded Words

Leading Questions and Loaded Words

by mruberti | Aug 5, 2022 | News, Past President's Thoughts, Professional Development, The ByLine, Uncategorized, What I Learned, Writing

Pt. 8 in ACN’s “Interview Insights” Series By Past President Elaine Shein The phone rings. You answer it. Someone has just asked you to take part in a survey, and you think, what the heck, I’ve got a few minutes. This is only the 1,048th time someone...

The Future of Print

by mruberti | Jul 16, 2022 | Ag Media Summit, Events, News, Podcast, Professional Development, The ByLine, Travel, Uncategorized, Writing

By ACN “Above the Fold” Podcast Host Holly Spangler with ACN President Elect Bill Spiegel Farmers have been reading farm magazines and newspapers for nearly 200 hundred years in the U.S.They hold those beloved magazines in their hand, even calling some the...
There’s Nothing Ordinary About Association Communications

There’s Nothing Ordinary About Association Communications

by mruberti | Jul 8, 2022 | Ag Policy, News, Professional Development, The ByLine, Uncategorized, What I Learned

By ACN Association Comms SIG Co-Chairwoman Rachel Peabody On May 11, 2022, I shook hands and had my picture taken with the President of the United States. U.S. President Joe Biden smiles with members of the Illinois Soybean Association during a stop in Kankakee,...
The Packing Dilemma: What to Bring to the 2022 AMS

The Packing Dilemma: What to Bring to the 2022 AMS

by mruberti | Jul 1, 2022 | Ag Media Summit, The ByLine, Travel, Uncategorized, What I Learned

No Judgement Here…. By Melanie Ruberti, ACN Client Communication Specialist For ACN veterans heading to the 2022 Ag Media Summit, packing for the three-day event is second nature to them. For newbies, like me, I already have dozens of clothing items, shoes,...
Avoiding the Question(s) Roundabout

Avoiding the Question(s) Roundabout

by mruberti | Jun 10, 2022 | News, Past President's Thoughts, Professional Development, The ByLine, Uncategorized, What I Learned, Writing

Pt. 7 in the “Interview Insights” Article Series By Past President Elaine Shein When you ask your question, think about whether you have offered your source a roundabout: Are you giving that person too much of an opportunity to take off down a different...
Why it’s Important to “Be Like Andy”

Why it’s Important to “Be Like Andy”

by mruberti | Jun 10, 2022 | Ag Media Summit, Awards, Professional Development, The ByLine, Uncategorized, What I Learned

By ACN Future Ag Communicators Chairwoman Megan Schilling The two Ag Media Summits I’ve attended so far in my career have been significant events for me. In my first year as an ag communicator, I had a lot to learn and knew it (still do, in fact). AMS was a golden...
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