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November’s Social Media Scoop

by | Dec 1, 2022 | Digital Media, Member Resources, News, Professional Development, Social Media, The ByLine

November’s Social Media Scoop

By: Ashlyn Rochester, Communications Specialist

Kenna Rathai, ACN member and VP of Public Relations at broadhead shared some insightful notes from her company’s monthly assessment of social media.  Here’s the latest:

  • YouTube Shorts, the TikTok equivalent of YouTube, has 30 billion viewers a month.
  • Here are 32 social media predictions to come to fruition in 2023.
  • WhatsApp has a new feature, Communities, to help organize groups.
  • TikTok continues to grow in viewers and popularity, and it’s become a new source for some consumers.
  • TikTok also added an e-commerce feature. Just in time for holiday shopping!
  • Instagram made Creator Marketplace easier for brands to communicate with creators.
  • Instagram also added a background music feature that can be added to your static images.

Get all the details here.