By: Katie Navarra, AAEA Podcast Host, with Special Guest Ryan Tipps, AGDAILY Managing Editor
It can take less than a minute for a single post to go viral—either boosting an organization’s reach to new audiences, or sparking a heated discussion and discontent within a group. Getting comfortable with the reality of that potential discomfort is just one of the many components of being a part of the social media world.
AGDAILY Managing Editor Ryan Tipps shares some suggestions for creating conversational content that engages audiences in discussion, while acknowledging differing opinions.
Links Mentioned in this Episode:
Stories:
Future Farmers of America News
Agriculture and Race: The complexities of rhetoric and reaction
The relationship between cancel culture and agriculture: It’s complicated
Burger King’s ad is blowing up in the ag community—and not in a good way
The power of social media: Burger King tours real agriculture
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Mary Pat Sass (formerly the Millennium Farm Wife): @marypat.sass