by AgCommNetwork | Feb 14, 2025 | The ByLine, Webinar, What I Learned, Writing
By Bill Spiegel, Byline Editor Three ACN members participated in the January webinar, “Behind the Scenes.” The hour-long session is available to members here; we’ve touched on a few highlights that helped turn each story from good to great. Lesson One: Persistence...
by Ashlyn Rochester | Sep 12, 2024 | Ag Media Summit, Awards, Member Resources, The ByLine, What I Learned, Writing
By Mike Wilson, Senior Executive Editor for Farm Progress Want to know how to become the next Writer of the Year or Story of the Year recipient? We asked this year’s winner, Mike Wilson of Farm Progress, what his writing secrets are, how he won the awards this year,...
by AgCommNetwork | Jul 11, 2024 | The ByLine, What I Learned, Writing
By Pam Caraway, ACN Board Member A dear friend frequently sends emails that start with an incredulous response to poorly written press releases. Once it was a 56-word lede (true story). More often it’s a release so infected with acronyms and corporate double-speak...
by Ashlyn Rochester | Jul 11, 2024 | AAEA News, The ByLine, What I Learned, Writing
By Courtney Leeper Girgis, Future Ag Communicators Committee Chair This year, the Future Ag Communicators Committee, with the support of the Professional Improvement Foundation, launched a new opportunity to interact with agricultural communications students: a...
by AgCommNetwork | Jun 13, 2024 | Ag Policy, News, The ByLine, What I Learned, Writing
By Brooks Lamb, American Farmland Trust Imagine that you live on a 200-acre farm. It’s a productive place, filled with open fields and healthy forests. Perhaps there’s a creek that meanders along the eastern boundary. Maybe your cattle graze the back pastures while...
by AgCommNetwork | May 9, 2024 | Ag Media Summit, What I Learned, Writing
By Martha Mintz, ACN President How many stories have you written about practices that restore, regenerate, rebuild, or reinvigorate? More than a few, I’d bet. I just finished one, and you’re reading yet another. This one isn’t about tending the usual flora and fauna,...
