By Ann Hess, Carbon Media Group
It’s hard to believe it’s already been a month since we last gathered together in the majestic mountains of Snowbird, Utah. This year’s Ag Media Summit was my fifth, but my first as a working journalist. And I must say I didn’t go home hungry for content.
In fact, I’m still writing.
From renowned ag scientist Kevin Folta to the inspirational barrel racer Amberley Snyder, there was no shortage of stories.
I loved hearing how the Zenner farm — through direct seeding — has not only improved soil organic matter and eliminated erosion, but also found value-added opportunities for their wheat. After taking a trip through Arizona Superstition Mountains myself, I was intrigued how former NASA nuclear engineer, Chuck Backus, developed a successful cattle ranching operation from “a pile of rocks.” All of these nuggets were shared in just one hour-and-a-half panel.
With 40 plus booths in the Info Expo, I was able to get the latest scoop from some of the best in industry. Did you know Stoller unveiled a brand-new product called Fortified Stimulate Yield Enhancer Plus or Boehringer Ingelheim has a cool new applicator that dials up the dewormer dose? I had the chance to talk scouting with Arysta LifeScience, harvest with Wyffels Hybrids, and anaplasmosis with Zoetis. I already consider Info Expo a one-stop shop … I can’t wait to see if we can bring in other ag friendly companies like Culver’s or Domino’s next year.
Finally, did you get a chance to visit with any of the up-and-coming ag communicators that attended? These ambitious students and relentless agvocates for our industry are a story in themselves. I’m working on a piece right now on the Forrest Bassford winner – a highly motivated millennial who has carved out her own career path in agriculture.
While Ag Media Summit is a great place to network, brush up on some skills, and kick back with some of the best agricultural journalists in the nation, it’s also a great place to get some work done.