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Agricultural Communicators Network

Agricultural Communicators Network

  • Home
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  • AAEA 100
  • Awards & Contests
    • AAEA Communication Awards
    • Distinguished Service
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    • Lifetime Achievement
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Podcast

January Podcast: What’s in a Name

January 20, 2021Freelance, News, Photography, Podcast, Professional Development, The ByLine

By Katie Navarra, AAEA Podcast Host What’s in a name? Everything. Award-winning photographer Katie Knapp talks about how she chose her business name – The Ag Photographer—and used a branding consultant to refine her business. In this episode of the Ag Communicators Network Podcast, Katie shares her insights on why freelancers need to establish a … Read More

December Podcast: Branding Your Freelance Business

December 16, 2020Freelance, News, Podcast, The ByLine

By Katie Navarra, AAEA Podcast Host A brand is more than a logo, website and customer service. It’s an experience based on intangible factors like emotion, authenticity and human connection that differentiates one business from another. In this episode of the Ag Communicators Network Podcast award-winning freelance writer and photographer Martha Mintz shares the strategies … Read More

October Podcast: Celebrating 100 Years

October 21, 2020News, Podcast, The ByLine

By Katie Navarra, AAEA Podcast Host The Ag Communicators Network is celebrating 100 years of serving the ag media industry. In this episode, AAEA President Gil Gullickson, and past presidents JoAnn Alumbaugh and Gregg Hillyer reminisced about their early days with the association. The trio highlighted several of AAEA’s greatest accomplishments and emphasized that good … Read More

September Podcast: The Ethics of Branded Content

September 16, 2020Podcast, PR/Marketing, Professional Development, The ByLine

By Katie Navarra, AAEA Podcast Host Sponsored or custom content offers exciting opportunities to get creative through video, audio and web projects. As with print advertorials there has to be a clear line between editorial and sponsored content. In this episode, Justin Davey, the Editorial Content Director for the Meredith Agrimedia Custom Studio and Greg … Read More

August Podcast: Writing Technique with Gil Gullickson

August 4, 2020Podcast, Professional Development, The ByLine, Writing

By Katie Navarra, AAEA Podcast Host Today we sat down with Gil Gullickson, AAEA President, and talked about the writing technique he used in his award-winning article, Yours, Mind and Ours, the 2020 International Federation of Ag Journalists AgTech Reporting Award. Read more about this award winning article here.

May 2020 Podcast: Adapting to Change

May 20, 2020News, Podcast, The ByLine

By Katie Navarra, AAEA Podcast Host Media businesses are having to adjust to a “new normal” amidst the coronavirus pandemic. In this episode, Progressive Farmer Editor in Chief, Gregg Hillyer, Chuck Zimmerman of ZimmComm New Media and Barb Anderson, a freelancer who owns Anderson & Associates, share how they have adapted their business models in … Read More

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